Brand fusion
Leisure
Branding
Baraka is a premium restaurant with a difference. It has a passion for fusion, combining traditional French cooking techniques with eastern spices and flavours. Its menu is predominantly seafood.
The answer was to create a memorable brand mark out of the 'B' of Baraka. By separating it into two components we created a visual representation of the fusion of these two cultures, and if you look closely, the intersecting points of these two components form the shape of a fish.